The building of a great brand
This is our story
Since 1970
El Coto de Rioja is a brand that has known how to evolve, adapt to the new times and think ahead. But without losing its identity.
First steps
El Coto de Rioja carries out its very first harvest in the Denomination of Origin Rioja.
The original winery
Inauguration of the facilities in Oyón (Álava).
The team takes shape
The management team comes together, led by the alma mater of the company. Eduardo Santos-Ruiz, who introduces Pedro Guasch (Oenologist) Julian Díez (Business) and Julio Noain (Finance).
Commercial Network
In the eighties the commercial network is built, one of the most important within the sector in Spain. The foundations are being laid for the creation of a great brand.
Expansion throughout the world
El Coto consolidates its position as a benchmark in Rioja wines. As a consequence there is a large increase in export markets. International expansion is strengthened.
Expansion of the old winery
The market increases year after year. The winery initiates a series of expansions in order to meet the increased demand.
Leaders in Spain
With the new millennium, el Coto de Rioja is the leading brand in the Spanish market in the categories of Crianza and Reserva.
The largest winery in Rioja
The property Los Almendros, owned by El Coto, becomes the largest vineyard in all of the Denomination of Origin Rioja.
Taking a chance on white
With the planting of the new white varieties authorized by the Regulatory Council in Finca Carbonera, the vineyard at the highest altitude in Rioja, El Coto reconfirms its commitment to white wines.
Specialized in white wines
A winery is built in the El Coto de Rioja facilities in Oyón that focuses solely on making white wines.
Winery in the vineyard
The winery opens at Finca Carbonera, dedicated to the transformation of the white varieties in the vineyard itself.